By Jodie Cook Senior Contributor Jodie Cook covers ChatGPT prompts & AI for coaches and entrepreneurs. Sep 24, 2024, 08:00am EDT
What’s in a name? For businesses, everything. A third of family firms use their surname in their business name. Smart move or missed opportunity? It depends. A well-chosen name boosts recognition and loyalty. A poor one? Legal headaches and confused customers.
It’s one of your first big calls as a new business owner. So get it right. Founders use brainstorming, market research, and online generators for ideas. They test with friends, family, and potential customers. They consider memorability, uniqueness, and pronunciation.
Some go descriptive, others abstract. Many just use their initials. But at some point, they choose one and just get going. Your business name matters and ChatGPT can help. Copy, paste and edit the square brackets in ChatGPT, and keep the same chat window open so the context carries through.
Ready to secure your business name? ChatGPT prompts to ideate
Set the scene
“Help me brainstorm unique business names that reflect the core of my product/service in the [describe your industry/niche] industry. My audience is [describe your audience] and my product/service is [describe your offering]. Don’t give me names yet. Instead, ask probing questions about my business until you have sufficient information, then wait for further instruction.”
Context matters. Your name should speak to your audience.
Brainstorm with a pro
“Acting as a branding expert, suggest some business names that align with my business idea and values, within the following parameters [outline parameters, for example any themes or keywords you want to include.] Include explanations for why each name could be a good fit.”
Get the creative juices flowing. Don’t judge yet, just generate.
Test your options
“What are some strategies to test the effectiveness and appeal of potential business names with my target audience? Provide actionable steps for gathering feedback and refining options.”
Don’t just guess. Think beyond your friends and family and ask your actual target audience. Get real feedback from real people that might become your customers..
Conduct a sense check
“Guide me through checking the availability of my shortlisted business names [list them here] across domains, social media handles, and trademarks. What steps should I take to secure my chosen name? Also assess the name for ambiguity, misspellings, or similarity to other brands.”
Love the name but can’t use it online? Back to the drawing board.
Think global
“Suggest ways to ensure that my business name resonates internationally and avoids negative connotations in other languages or cultures. [Specify any key markets if relevant.]”
Your clever pun might be offensive or just plain confusing overseas. Do your homework.
Make the final call
“Help me finalize a business name by weighing the pros and cons of my top three options. Provide advice on making the final choice based on brand strategy and market appeal.”
Time to decide. Get ChatGPT’s advice then conduct a survey or run some ads to test your top few. Trust your gut, but back it with data.
Decide your business name: ChatGPT prompts to make it a success
Don’t overcomplicate naming your business. Get the right name and get back to work. Use these prompts to complete your naming process with ChatGPT. Add your specific details for tailored suggestions and keep refining until you find the perfect title.
Your business name is the start of your brand story. It’s your first impression. Get creative, do your research, when it’s right, don’t hold back from putting yourself out there. Now go make a name for yourself. Literally.
Story originally featured on Forbes.com
Jodie Cook
Senior Contributor|Entrepreneurs
Founder of Coachvox AI – create an AI version of you. Forbes 30 under 30 class of 2017. Post-exit entrepreneur and author of Ten Year Career. Competitive powerlifter and digital nomad.
Follow me on LinkedIn. Check out my website or some of my other work here.
GlobalBllog There is definately a lot to find out about this subject. I like all the points you made